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The Product

Amidst a management buyout with Willis Towers Watson, Charles Monat Associates were in need of a new website, showcasing their life insurances services and capabilities.

Project Overview

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Gathering Content & Translations

After determining visual elements for the company's re-branding, it was time to gather content and translate it into Spanish, simplified, and traditional Chinese.

 

At this stage, I started building out the digital wireframe and sketching out potential structures for the website.

Continuous Iterations

After launch, as the company continued growing and gathering new assets, from 2017-2019 I ensured CMA's website stayed up to date with press, videos, and news articles, making sure the website was compatible with mobile and other various platforms.

Rebranding Amidst Management Buyout

Willis Towers Watson is known for their purple branding. With the management buyout, my responsibilities included re-designing the company's visual design, typography, and content. 

 

Working closely with the marketing team, I assisted in establishing CMA's new brand identity through discussions with the Head of Marketing and company stakeholders.

My Role

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Launch of Charles Monat Associates

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